MyScreen is a service provided by MyScreen Mobile to its users, wherein, the users receive credit points for such subsidized mobile services as ringtones, gift coupons, and mobile games. Coincidently, these services were already being provided by MyScreen for BlackBerry, Windows Mobile, Symbian, and Palm OS devices. It supports BMP, JPG, and GIF formats. The worthiness of the services by MyScreen is the provision for creating personal slide shows, screen savers, scrolling custom messages from either side of the screen.